Neuroscience and Website Design

Neuroscience is changing how websites should be designed in very powerful ways. Tom Shapiro of Stratabeat, Inc. makes a presentation at a WordPress Boston Meetup. This 45 minute presentation is fascinating and is an excellent introduction to this approach to website design. It's well worth the time and you'll come away with a lot of good information.

Backups & Fault Tolerance: A Rough Overview

Backup & Fault Tolerance

First a rough definition of backup and fault tolerance. Fault tolerance is an immediate solution to a failure. Backups require a restore process that may take a fair amount of time. An example of fault tolerance is a mirrored hard drive on a server. If one drive fails the server continues to perform on the second hard drive. Another example of fault tolerance is having a fail over system. This is where if one server fails a second identical server immediately takes over. A backup is a software process of, roughly, copying files from a machine onto media of some sort on a scheduled basis.

Basic SEO for Small to Medium Size Business

Search Engine Optimization (SEO) is a necessary component to any website strategy. To maintain a strong internet marketing presence and reach your market you need to give some attention to SEO. The dilemma as a small to medium size business is do you really want to learn this? And if you learn it do you really have the time to put into it? There are plenty of appealing offers out there for SEO services and how do you know what’s good and what’s not? The good news is that Google is levelling the playing field for the small to medium size business owner in many industries.  This article will cover just the basics.

The first place to begin is with Google, follow their rules and you’ll do well. So what do they tell us to do? For starters here’s three basic concepts:

1. Google wants its users to find what they want.
2. Google wants your website to be found if it’s a good match for the user doing the search.
3. Google wants to eliminate any site if it attempts to game its ranking algorithm.

Your Website...Needs Updating or Never Really Completed?

We get a lot of inquiries from small to medium size business owners who took on the task of building their own website. If you can't seem to finish it then you are not alone. Building any website is a lot of work, espeically if it's something you're not familiar with.

If you bought into a template based, instant website, or overnight website system then you probably made the wrong choice. We'll review it for you but it's most likely there's no point in putting more money into it. If you chose either one of the WordPress, Joomla, or Drupal content management systems then we're a good fit. We can help.

If you site is incomplete in anyway we will get it finished. Whether it is design features, new functionality, or backend utilities such as SEO, server optimization, backups, etc.

Welcome to Our Blog

With the updating of our website we're launching a new blog as well. It is our intent to make each blog posting an informative article on a subject of interest. The internet is changing to bring more and different technologies together, often on a hand held device. So we have a lot of potential topics to choose from and dive into. Here's an informal and incomplete list of what you might expect to read about.

• Content Management Systems. What's new, what's hot, what's not. Both old and new plug-ins and add-ons will also be discussed.
• SEO. This topic is ever changing and is where the money is...for you.
• Hosting. Think cheapest is best? Then we're probably not a good match. If you're open-minded we'll educate you as to why.
• Site updating and maintenance.
• Accessing data with mobile devices.
• Email campaigns with PHPList and MailChimp.
• Document management solutions.
• Digital asset management solutons.
• Moodle the online learning application.

We'll provide links to all our articles and as well as links to useful tools, tips, and informative websites.